Brad Seipel
Executive Vice President and Group Director
M/A/R/C Research

Brad Seipel is Executive Vice President and Group Director of Account Management at M/A/R/C® Research, which is a consulting firm focused on providing insights and strategies that enable clients to make informed decisions to move their business forward. In his role Brad serves as executive leader of M/A/R/C’s Nicotine Practice—an area he has been serving on the Commercial front for over 10 years and from a Regulatory perspective since the founding of CTP.

With his knowledge of research and thought leadership in the space, Brad is a frequently sought guest speaker for a myriad of conferences and webinars, including the Next Generation Nicotine Conference, Global Tobacco and Nicotine Forum and Total Products Expo.

Brad is a member of the Insights Association and sits on the board of directors of Project Evergreen, a national non-profit organization committed to bringing people together to create healthy green spaces for both humans and animals alike.

Sessions with Brad Seipel

11:30 - 12:30
This panel would discuss the role PMTA post-market authorization surveillance could play in helping get more FDA authorized smoke-free products to market while protecting against concerns about youth and non-users. Panelists could provide their perspectives on the best approach to improve public health, including the pros and cons of FDA implementing the precautionary principle vs. relying on post-market surveillance in making PMTA decisions.

Moderators

  • Dr. Jessica Zdinak

    Founder and Chief Research Officer, Applied Research and Analysis Company

Speakers