Jeff Willett
Director
Progressive Policy Institute’s Project to End Smoking

Jeff currently serves as Director of the Progressive Policy Institute’s Project to End Smoking which works to accelerate the end of cigarette smoking in the United States through science-based, people-centered, and risk-proportionate nicotine policies that protect youth and support adult smoking cessation.

Jeffrey has over 20 years of experience directing national and state tobacco efforts in the United States. As National VP, Integrated Strategy with the American Heart Association (AHA), he led aspects of AHA’s comprehensive strategies to protect the public from the harmful effects of tobacco. Jeffrey also served as Vice President with Truth Initiative’s Schroeder Institute, Vice President for Programs and Policy with Kansas Health Foundation, Director of the New York Tobacco Control Bureau, and Director of Evaluation and Research with the Ohio Tobacco Prevention Foundation.

Jeffrey is an accomplished nonprofit, philanthropic and government leader who is an alumnus of the Grant makers in Health’s Terrance Keenan Institute for Emerging Leaders in Health Philanthropy. He holds a Ph.D. in Sociology, with a focus on health and medicine, from the University of Nebraska-Lincoln.

Sessions with Jeff Willett

Panel
VA, United States, 22202
10:35 - 11:35
As the regulatory landscape evolves, questions remain about the efficacy, transparency, and speed of product application reviews. This panel will explore the current status of application reviews, the FDA’s efforts to prioritize submissions, and how recent litigation may be shaping its review philosophy. Panelists will also discuss the agency’s evolving interpretation of “Appropriate for the Protection of Public Health” (APPH) and propose strategies to enhance the regulatory process for smoke-free products.

Moderators

Speakers

  • Guy Bentley

    Director of Consumer Freedom, Reason Foundation

  • Carl Ioos

    Senior Vice President, DRL Enterprises

  • Paige Magness

    Senior Vice President of Regulatory Affairs, Altria Client Services

  • Jeff Willett

    Director, Progressive Policy Institute’s Project to End Smoking

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